MARUTI SUZUKI India Ltd is all set to launch its much awaited D-segment car Kizashi, a sedan by the end of January. Pronounced ‘Kee-Zah-Shee’ which in Japanese means ‘something great is coming’, it is an executive sedan to be launched in the third week of January 2011.
Kizashi is set to take on Honda Accord and Skoda Superb, Toyota’s Corolla and Camry , Honda’s Civic and Accord in features and pricing.This will be the first car by Maruti Suzuki catering to high-end customers entering into a segment where an average of 1,000 cars are sold every month.
Maruti will launch its first luxury car on January 28, 2011. Kizashi will be the first of the several new launches the company is planning in 2011 including a updated version of Swift and Dzire and a small SUV.
Sources indicate that the pricing is expected to be around Rs 18-20 lakhs.The company is expecting upto 250 cars to be sold per month. Kizashi will have a 2.4 litre petrol engine, and will come in both manual and automatic versions.
Maruti recently raised its sales forecast for the current fiscal ,and said it expects to sell 31% more cars compared with the 10,18,365 cars it did in last year. Maruti currently produces 1,10,000 lakh cars a month, as compared to 84,000 per month last fiscal.
Launched first in 2007, Kizashi Sedan is already running successfully in Europe.The Kizashi version to be launched in India is a new model developed in 2010.
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